Based on what I’ve seen at CES 2025 so far the prevailing trend coming to TVs is interactivity. Brands like Samsung have worked on improving image and panel quality for years, so now they’re thinking about how we interact with TVs. However, with Micro LED advancements on the way, TV hardware hasn’t hit the ceiling yet.
A big part of this interactive focus is Samsung Vision AI. It’s a holistic set of integrated features that uses AI to embed smart home features, live translation, and search tools on your living room screen. Click to Search, for example, lets you look up live information about whatever you’re watching. That could include actor biographies or suggestions for what to watch next.
Samsung still uses AI to help upscale image quality, like on its flagship 8K TV, but its approach goes beyond producing a picture. Like the brand’s gallery-inspired The Frame TVs that display art when not in use, you can now show all sorts of wallpapers on Samsung’s other TVs, including ones generated by AI.
On the CES show floor, Samsung also demoed its 144-inch Micro LED TV, the brightest TV made by the company so far. It has a very cinematic flavour, coming in a 21:9 aspect ratio versus the standard 16:9 widescreen format in most living rooms.
Although you can’t walk into a store and buy it just yet, it’s a glimpse at what future TVs might look like. In the here and now, Samsung’s QN990F TV is bringing more wireless connectivity to your home, while the Premiere 5 projector lets you “touch” the image it projects.
We’ve got more of Samsung’s highlights on our YouTube channel, including transparent Micro LED technology and even more OLED options.
Valens Quinn attended CES 2025 as a guest of Samsung, LG, Hisense, Roborock, Ayonz, TP-Link, Ecovacs, Asus, and Dreame.
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