With how much every phone brand has rushed to promote AI features as the next big thing, you’d think that meant lots of people really cared about it, wouldn’t you? Not so, according to Oppo research, which found that a mere four per cent of Australians rank AI as an important phone feature.
That tasty morsel comes from Alex Choros’ reporting at WhistleOut Australia, who quizzed Oppo Australia’s Managing Director, Michael Tran, on local preferences when buying phones. Tran said that “consumers are saturated with so much AI stuff”, which likely contributes towards widespread apathy towards the technology.
Instead, Oppo’s research found that Australians consider battery life to be the most important deciding factor, followed by value for money, camera quality, and device quality. That’s probably why the new Oppo Find X9 phones include massive batteries up to 7,500mAh in capacity.
The post AI ranks low on Australian phone preferences, Oppo says appeared first on GadgetGuy.
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